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Consumer Behaviour notes (1st edition)

Michael R. Solomon, Gary J. Bamossy - ISBN: 9781292116723

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View all 13 notes for Consumer Behaviour, written by Michael R. Solomon, Gary J. Bamossy. All Consumer Behaviour notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Consumer Behaviour summary or other study material that matches your study style perfectly, and studying will be a breeze.

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Consumer Behaviour: A European Perspective, summary chapters 1, 9, 10, 13, 4, 8
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Summary of the book Consumer Behaviour: A European Perspective (Sixth Edition). This summary includes chapters 1, 9, 10, 13, 4 and 8.

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Consumer behaviour summary (ch: 1-4-6-8-9-10)
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Book: Consumer behavior; A European perspective. Sixth edition. Chapter 1, 4, 6, 8, 9, 10 Book: Economy of experiences; chapter 4.4 Book: 'Consumentengedrag'; chapter 4.1

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Consumer behaviour chapter 1, 4, 6, 8, 9, 10, 13 and belonging lectures 1-5
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Summary of the book consumer behaviour a european perspective. Complete summary for the first year students of the NHTV. chapter 1, 4, 6, 8, 9, 10 and 13, together with the lectures. Both useful for the english course international tourism management and the dutch/ nederlandse opleiding toerisme management.

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Exam preparation notes for COBE / book summary
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Completed summary of all the study material that is necessary for the exam of the module Consumer Behavior (COBE) for 1st year students of Tourism Management at Breda University.

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  • by anastasiabelkine • 
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Summary Lectures Consumer Behaviour
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Summary of lecture 1 - 5 of the first year module Consumer Behaviour (Introduction, decision process, culture, social context, macro environment and trends, motivation, needs, perception, values, lifestyle, attitude and emotions).

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Newest Consumer Behaviour summaries

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Consumer Behaviour: A European Perspective, summary chapters 1, 9, 10, 13, 4, 8
(4)
$7.77
12x  sold

Summary of the book Consumer Behaviour: A European Perspective (Sixth Edition). This summary includes chapters 1, 9, 10, 13, 4 and 8.

i See more info x
  • Summary
  •  • 51 pages • 
  • by darlenevervoort2000 • 
  • uploaded  29-11-2018
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i x
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Consumer behaviour summary (ch: 1-4-6-8-9-10)
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$3.88
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Book: Consumer behavior; A European perspective. Sixth edition. Chapter 1, 4, 6, 8, 9, 10 Book: Economy of experiences; chapter 4.4 Book: 'Consumentengedrag'; chapter 4.1

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  • Summary
  •  • 12 pages • 
  • by samhooijen • 
  • uploaded  29-11-2019
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i x
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Exam preparation notes for COBE / book summary
(1)
$7.22
2x  sold

Completed summary of all the study material that is necessary for the exam of the module Consumer Behavior (COBE) for 1st year students of Tourism Management at Breda University.

i See more info x
  • Summary
  •  • 16 pages • 
  • by anastasiabelkine • 
  • uploaded  13-05-2020
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i x
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Summary Lectures Consumer Behaviour
(0)
$7.22

Summary of lecture 1 - 5 of the first year module Consumer Behaviour (Introduction, decision process, culture, social context, macro environment and trends, motivation, needs, perception, values, lifestyle, attitude and emotions).

i See more info x
  • Summary
  •  • 23 pages • 
  • by anouknhtv • 
  • uploaded  25-02-2020
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Company Service Insights (CSI) / Consumer Behaviour: A European Perspective Michael Solomon
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A summary of chapters 1, 5, 8, 9 & 10 of the Consumer Behaviour: A European Perspective book by Michael R. Solomon. The sixth edition has been used to write this summary. Next to the theory, the document includes models and different real-life examples.

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  • by romeenieuwland • 
  • uploaded  08-06-2019
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