Intro to Public Relations
Tulane University
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Chapter One: Public Relations
- Class notes • 3 pages • 2018
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The course is designed to encourage an understanding of public relations and its relationship to society. You will examine fundamental theories and historical components that are essential to the professional practice of public relations. You will also examine how public relations practitioners work to build meaningful and sustainable relationships with various publics, including employees, customers, community partners, news media, government officials, regulators, etc. This chapter focuses on ...
Class notes
Chapter One: Public Relations
Last document update:
ago
The course is designed to encourage an understanding of public relations and its relationship to society. You will examine fundamental theories and historical components that are essential to the professional practice of public relations. You will also examine how public relations practitioners work to build meaningful and sustainable relationships with various publics, including employees, customers, community partners, news media, government officials, regulators, etc. This chapter focuses on ...
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