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Integrated Marketing Communications

Hanzehogeschool Groningen (Hanze)

Here are the best resources to pass Integrated Marketing Communications. Find Integrated Marketing Communications study guides, notes, assignments, and much more.

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IMC summary (chapter 1-18) plus IMC presentation (chapter 1-12)

  • IMC summary (chapter 1-18) plus IMC presentation (chapter 1-12)

  • Package deal • 2 items • 2020
  • Based on the book: Advertising & IMC: Principles and Practice, Global Edition, 10/E Sandra Moriarty Nancy D Mitchell William D Wells Summary: 60 pages Presentation: 85 slides
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Integrated Marketing Communications (IMC) summary chapter 1-18

  • Integrated Marketing Communications (IMC) summary chapter 1-18

  • Summary • 60 pages • 2020
  • Available in package deal
    • Integrated Marketing Communications summary Includes chapter 1-18 Each chapter is summarized in approximately 2-4 pages.
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IMC summary

  • IMC summary

  • Summary • 64 pages • 2017
  • Integrated marketing communications, international marketing specialization
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