Digital Marketing and Metrics

Vrije Universiteit Amsterdam (VU)

Here are the best resources to pass Digital Marketing and Metrics. Find Digital Marketing and Metrics study guides, notes, assignments, and much more.

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Summary of the Digital Marketing and Metrics lectures 2023 Popular
  • Summary of the Digital Marketing and Metrics lectures 2023

  • Class notes • 37 pages • 2023
  • Exam grade: 8.7. This summary contains all the discussed information of the lectures Digital Marketing and Metrics in 2023, including important information about the mandatory articles.
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Articles Summary Digital Marketing & Metrics - 2023 Popular
  • Articles Summary Digital Marketing & Metrics - 2023

  • Summary • 46 pages • 2023 Popular
  • This document contains a detailed summary of all the 17 articles that need to be studied for the exam.
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Lecture - Meaningful  Marketing Metrics Q&A UPDATED
  • Lecture - Meaningful Marketing Metrics Q&A UPDATED

  • Summary • 29 pages • 2023
  • Lecture - Meaningful Marketing Metrics Q&A UPDATED Define Marketing Metrics and discuss what they are used for Marketing metrics are performance measures/indicators, marketers use to asses the health of their brands (like doctors) and the effect of their marketing efforts. Marketing managers need measurement to ASSESS & GUIDE THEIR MARKETING ACTIONS. Marketing metrics let managers know how the brand and business is performing; and marketing metrics can provide DIAGNOSTIC INFORATION o...
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Digital Marketing and Metrics Articles Summary 2022
  • Digital Marketing and Metrics Articles Summary 2022

  • Summary • 18 pages • 2022
  • This document contains a summary of all 17 articles given as required exam material for the Digital Marketing and Metrics course at the Vrije Universiteit in Amsterdam 2022.
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Samenvatting Digital Marketing and Metrics
  • Samenvatting Digital Marketing and Metrics

  • Summary • 27 pages • 2021
  • Samenvatting en college aantekeningen van het vak Digital Marketing and Metrics. Resultaat: 8,5 Summary and lecture notes of the course Digital Marketing and Metrics. Result: 8.5
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Full summary of every paper from Digital Marketing and Metrics
  • Full summary of every paper from Digital Marketing and Metrics

  • Summary • 39 pages • 2021
  • This is a full summary of all the 21 paper from the Digital Marketing and Metrics course from the Premaster Marketing at the VU Amsterdam. These papers are essential for the course.
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Digital Marketing and Metrics Full Course Summary
  • Digital Marketing and Metrics Full Course Summary

  • Summary • 35 pages • 2021
  • This is a full summary that includes all the course material. It is a comprehensive summary of all the lectures, tutorials, cases, and a guest lecture.
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Summary lectures Digital Marketing Metrics, all essential information for the test. (2020/2021)
  • Summary lectures Digital Marketing Metrics, all essential information for the test. (2020/2021)

  • Summary • 36 pages • 2021
  • All essential information for Digital Marketing Metrics. Summary of all lectures, sheets, notes of sheets, some notes of live lectures and tutorials. Be aware, it doesn't include all tutorials. For example, the excel tutorials. Good luck! Might include some Dutch words, in order to explain.
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Digital Marketing & Metrics Lecture Notes
  • Digital Marketing & Metrics Lecture Notes

  • Summary • 39 pages • 2020
  • A summary of the specialisation course Digital Marketing & Metrics 2020
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