Foundations of Marketing

University of Northampton (UoN)

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Outline the 5 main stages of the buying decision process. Suggest ways in which marketers can influence this process.
  • Outline the 5 main stages of the buying decision process. Suggest ways in which marketers can influence this process.

  • Answers • 2 pages • 2017
  • The file provides a clear answer of exam question on Foundations of Marketing. Covers the five main stages in decision buying process. In-depth examples to back up the suggested ways marketers can influence consumer behaviour. In addition the two main factors, cultural and social which influence decision buying process, are included.
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