BBVA Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about BBVA? On this page you'll find 8 study documents about BBVA.
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Resume - Strategy & Innovation Management (EBM066A05)
- Summary • 44 pages • 2023
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Summaries of Articles and Lectures, 2022-2023, 44 pages 
- Pisano, G. (2015) You Need an Innovation Strategy. Harvard Business Review, 46 (June): 44-54. 
- Zollo, M., Minoja, M., & Coda, V. (2018) Toward an Integrated Theory of Strategy. Strategic 
Management Journal, 39(6): 1753-1778. 
- Gong, Y., Kim, T-Y., Lee, D-R., and Zhu, J. (2013) A Multilevel Model of Team Goal Orientation, 
Information Exchange, and Creativity. Academy of Management Journal, 56 (3): 827–851. 
- Herrmann, D. and Fel...
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Summary of Articles Strategy & Innovation Management
- Summary • 88 pages • 2021
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Available in package deal
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Pisano, G. (2015) You Need an Innovation Strategy. Harvard Business Review, 46 (June): 44- 54. 
 
Zollo, M., Minoja, M., & Coda, V. (2018) Toward an Integrated Theory of Strategy. Strategic Management Journal, 39(6): 1753-1778. 
 
Gong, Y., Kim, T-Y., Lee, D-R., and Zhu, J. (2013) A Multilevel Model of Team Goal Orientation, Information Exchange, and Creativity. Academy of Management Journal, 56 (3): 827–851. 
 
Herrmann, D. and Felfe, J. (2014) Effects of Leadership Style, Creativity Techniqu...
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BBVA COMPASS CASE STUDY
- Summary • 2 pages • 2023
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- $9.09
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BBVA Compass Marketing Resource Allocation
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Summary Strategy & Innovation Management (EBM066A05)
- Summary • 66 pages • 2022
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Available in package deal
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- $7.76
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Pisano, G. (2015) You Need an Innovation Strategy. Harvard Business Review, 46 (June): 44-54. 
 
Zollo, M., Minoja, M., & Coda, V. (2018) Toward an Integrated Theory of Strategy. Strategic Management Journal, 39(6): 1753-1778. 
 
Gong, Y., Kim, T-Y., Lee, D-R., and Zhu, J. (2013) A Multilevel Model of Team Goal Orientation, Information Exchange, and Creativity. Academy of Management Journal, 56 (3): 827–851. 
 
Herrmann, D. and Felfe, J. (2014) Effects of Leadership Style, Creativity Techniqu...
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Digital Marketing and Metrics - Notes of Lectures
- Class notes • 26 pages • 2018
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Available in package deal
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Aantekeningen van de lessen van het Marketing bachelor vak 'Digital Marketing and Metrics', gegeven door Francesca Sotgiu. Inclusief veel aantekeningen over de BBVA Case. I got a 9.5 for this exam.
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Summary Digital Marketing and Metrics (Sheets + Articles)
- Summary • 29 pages • 2017
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- $6.04
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Hi guys,

I wrote this summary with another student during the Digital Marketing course (Digital Marketing and Metrics). We visited the lectures and put a lot of effort in this document. It covers the lecture sheets, articles and the BBVA case. The professor of the course was F. Sotgiu. 

We hope you all like the summary and pass the exam!
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BBVA Compass: Marketing Resource Allocation
- Case • 3 pages • 2017
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- $6.09
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Case solution of BBVA Compass: Marketing Resource Allocation. Case study from Harvard business School
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BBVA Compass: Marketing Resource Allocation
- Case • 5 pages • 2018
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- $5.49
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BBVA Compass: Marketing Resource Allocation
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