AIDA-model Study guides, Class notes & Summaries
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AIDA 182 - Risk and Insurance Analysis Techniques Exam Prep| Questions and Verified Answers| 100% Correct (Latest 2023/ 2024 Update)
- Exam (elaborations) • 28 pages • 2023
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AIDA 182 Risk and Insurance Analysis Techniques Exam Prep| Questions and Verified Answers| 100% Correct (Latest 2023/ 2024 Update) 
 
Q: exposure 
 
 
Answer: 
Any condition that presents a possibility of gain or loss, whether or not an actual loss occurs; provides a measure of the maximum potential damage associated with an occurrence 
 
 
 
Q: volatility 
 
 
Answer: 
Frequent fluctuations, such as in the price of an asset; provides a basic measure that can be applied to risk outcomes 
 
 
 
Q...
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WGU D099 Sales Management Exams Test Bank Questions and Answers (Latest Update).
- Exam (elaborations) • 50 pages • 2024
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WGU D099 Sales Management Exams Test Bank Questions and Answers (Latest Update). 
The sales team of a reputable appliance retailer reaches out to their current customers two weeks after 
a purchase to ensure their products have met their customers' expectations and to determine if they 
have any other needs or wants. 
How do the actions of the appliance retailer exemplify the primary role of sales in a business? 
They are creating a customer base by building a relationship with their customers....
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AIDA 181 (Latest 2023/ 2024 Update) Big Data Analytics for Risk and Insurance Exam | Questions and Verified Answers| 100% Correct| Grade A
- Exam (elaborations) • 30 pages • 2023
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AIDA 181 (Latest 2023/ 2024 Update) Big Data Analytics for Risk and Insurance Exam | Questions and Verified Answers| 100% Correct| Grade A 
 
 
Q: Computer output simulating human reasoning best describes which one of the following? 
Select one: 
A. Artificial intelligence 
B. Chatbots 
C. Machine learning 
D. Deep learning 
 
 
Answer: 
A 
 
 
 
Q: Annette is a claims adjuster with Midwestern Insurance (MI). MI recently invested in and established robotic process automation (RPA) in many of its...
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MARK3000 Test 3- Grantham Exam Questions & Answers
- Exam (elaborations) • 25 pages • 2023
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MARK3000 Test 3- Grantham Exam 
Questions & Answers 
Integrated Marketing Communications - Correct ️️ -customers 
-communication channels 
-results 
AIDA Model - Correct ️️ -Awareness 
-Interest 
-Desire 
-Action 
awareness - Correct ️️ -senders first must gain the attention of consumers 
-a multichannel approach increases the likelihood the message will be received 
interest - Correct ️️ -after awareness comes persuasion 
-the customer must want to further investigate the produc...
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UGA MARK 3000 - Grantham Exam 3 Questions and Answers
- Exam (elaborations) • 14 pages • 2023
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UGA MARK 3000 - Grantham Exam 3 
Questions and Answers 
Integrated Marketing Communications (IMC) - Correct ️️ represents the promotion dimension 
of the 4 Ps; encompasses a variety of communication disciplines- general advertising, personal 
selling, sales promotion, public relations, direct marketing, and electronic media- in combination 
to provide clarity, consistency, and maximum communicative impact 
sender - Correct ️️ the firm from which an IMC message originates; the sender must...
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MARK 3000 - UGA Grantham Final Exam (Covers Promotion and Price. Chapters 17, 18, 19, & 14) Questions & Answers
- Exam (elaborations) • 40 pages • 2023
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MARK 3000 - UGA Grantham Final Exam (Covers 
Promotion and Price. Chapters 17, 18, 19, & 14) 
Questions & Answers 
Integrated Marketing Communications - Correct ️️ Represents the promotion dimension of the 
four p's. 
Encompasses a variety of communication disciplines; general advertisement, personal selling, 
sales promotion, public relations, direct marketing, and electronic media; in combination to 
provide clarity, consistency, and maximum communicative impact 
Awareness 
Interest 
Desi...
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GSU MK 3010 Final Exam Review with Questions and Answers Answers Latest.
- Exam (elaborations) • 10 pages • 2023
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GSU MK 3010 Final Exam Review with Questions and Answers Answers Latest. 
PERSONAL SELLING - Correct Answer-direct spoken communication between sellers 
and potential customers, usually in person but sometimes over the telephone or even 
via a videoconference over the Internet. 
MASS SELLING - Correct Answer-communicating with large numbers of potential 
customers at the same time. 
ADVERTISING - Correct Answer-any paid form of nonpersonal presentation of ideas, 
goods, or services by an identif...
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McManus UGA Mark3000 Exam 3
- Exam (elaborations) • 14 pages • 2023
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McManus UGA Mark3000 Exam 3 
IMC - Correct ️️ integrated marketing communications 
Parts of the IMC - Correct ️️ Customers 
Communication Channel 
Results 
The Communication Process - Correct ️️ Sender 
Transmitter encodes message 
Communications Channel (Media) 
Receiver (Consumer) decodes message 
{Noise from environment affects all} 
{Feedback is useful for sender and Receiver} 
How do consumers perceive communication? - Correct ️️ -receivers decode messages 
differently 
-sen...
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MEJO 137 ad exam 2024 with complete solution
- Exam (elaborations) • 8 pages • 2024
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MEJO 137 ad exam 2024 with complete solution 
Factors of marketing (4 Ps) - Answer ️️ -Product 
What you are providing 
Price 
Money you ask for product 
Place 
Stores, distribution channel 
Promotion 
Advertising, PR, personal selling, corporate communications, direct marketing communications 
Information processing theory 
AIDA model - Answer ️️ -Model of how individuals process info they are exposed to in order 
The linear of "transportation" model which is based on a logical and ra...
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WGU D099 Sales Management Exams Test Bank Questions and Answers (Latest Update).
- Exam (elaborations) • 50 pages • 2024
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- $13.99
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WGU D099 Sales Management Exams Test Bank Questions and Answers (Latest Update). 
The sales team of a reputable appliance retailer reaches out to their current customers two weeks after 
a purchase to ensure their products have met their customers' expectations and to determine if they 
have any other needs or wants. 
How do the actions of the appliance retailer exemplify the primary role of sales in a business? 
They are creating a customer base by building a relationship with their customers....
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