Dit is een samenvatting van de colleges van Product management, dit vak wordt gegeven in de minor E-touroperating in jaar 3 van de opleiding HTRO. Onderwerpen in de samenvatting: product management, airlines, accomodation, production process and consumer behaviour. Het grootste deel van de samenvatting is in het Engels, een paar onderwerpen zijn nog extra uitgelegd in het Nederlands.

Summary for the colleges of E-commerce and distribution. This course will be tested in the case test of period 2 in the minor E-touroperating. This summary is mostly in English and some parts are in Dutch. In this summary, the following topics are covered: marketing planning, web analytics, online marketing funnel and SEO.

This is a summary mainly in English of the course Organization processes and yield management. This course will be tested in the case test of the second period of the minor E-tour operating. This minor is part of the study HTRO year 3. This summary covers the following topics: structure tour operating, yield management, suppliers, horizontal and vertical integration, distribution and disruption and customer satisfaction models like holsat etc.

Samenvatting voor het vak Themes in tourism. Dit vak wordt getoetst in de casustoets in de tweede periode van de minor E-touroperating van de opleiding HTRO. In deze samenvatting zijn de vijf wave reports samengevat in het Engels. Dit zijn de wave reports die in de samenvatting staan: power to the people, the socialisation of brands, the business of social, cracking the social code en de language of content.

A summary of the Themes section in Tourism. Themes in tourism is tested in the minor E-tour operating from the study HTRO. This summary covers the following topics emerged: DESTEP, trend, six principles of influence, golden circle, sustainable tourism and tour management / tour leading. These are all topics from the powerpoints that are important. The summary is in English.

Summary of the lessons of e-commerce, which is tested in the test of the minor E-touroperating from the study HTRO. This summary covers the following topics emerged: developing effective websites, digital business strategy, digital marketing, customer relationship management and social media. This summary is in English, sometimes with a single explanation in Dutch.