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Information Processing and Pesuasion - Introduction to Communication Science $4.99   Add to cart

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Information Processing and Pesuasion - Introduction to Communication Science

This bundle includes notes on the module "information processing and persuasion" discussed in week 5 of Communication Science. Notes on the following topics are included: - Elaboration Likelihood Model (ELM) - Social Judgment Theory - Cognitive Dissonance Theory

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Summary Elaboration Likelihood Model of Richard Petty & John Cacioppo

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This is a summary of the Elaboration Likelihood Model (ELM) of Richard Petty and John Cacioppo, which is part of the Introduction to Communication Science course at the UvA. (This is the theory discussed in the "Media Use" module)

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Summary Social Judgement Theory of Muzafer Sherif

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Summary of the Social Judgement Theory of Muzafer Sherif, which is part of the Introduction to Communication Science course at the UvA

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Summary Cognitive Dissonance Theory of Leon Festinger

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This is a summary of the Cognitive Dissonance Theory of Leon Festinger, which is part of the Introduction to Communication Science course at the UvA

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