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Characteristics of a service and example for each - Correct Answer Inseparability - Bank visit Intangibility - University Course Variability - Customer Service Perishability - Airline flight What are Kotler's 4 Market Strategies? - Correct Answer Product, place, price, promotion What are P...
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Add to cartCharacteristics of a service and example for each - Correct Answer Inseparability - Bank visit Intangibility - University Course Variability - Customer Service Perishability - Airline flight What are Kotler's 4 Market Strategies? - Correct Answer Product, place, price, promotion What are P...
Agile - Correct Answer An umbrella term used to describe a group of iterative incremental product development principles and methodologies that support the Agile Manifesto Agile Manifesto - Correct Answer A conceptual framework that emphasizes four central values and twelve supplemental principle...
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Add to cartAgile - Correct Answer An umbrella term used to describe a group of iterative incremental product development principles and methodologies that support the Agile Manifesto Agile Manifesto - Correct Answer A conceptual framework that emphasizes four central values and twelve supplemental principle...
What is the #1 reason for new product failure? - Correct Answer Weak value proposition and/or differentiation What are other reasons for new product failure? - Correct Answer Insufficient up-front homework, lack of customer input, scope creep, functional silos, lack of focus, lack of competency ...
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Add to cartWhat is the #1 reason for new product failure? - Correct Answer Weak value proposition and/or differentiation What are other reasons for new product failure? - Correct Answer Insufficient up-front homework, lack of customer input, scope creep, functional silos, lack of focus, lack of competency ...
Nature and characteristic of a service - Correct Answer intangibility inseparability variability perishability What are the 4 Kotler's Market Strategies? - Correct Answer Product Price Promotion Place What are Porter's 5 forces? - Correct Answer Intensity of Competitive Rivalry Threat...
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Add to cartNature and characteristic of a service - Correct Answer intangibility inseparability variability perishability What are the 4 Kotler's Market Strategies? - Correct Answer Product Price Promotion Place What are Porter's 5 forces? - Correct Answer Intensity of Competitive Rivalry Threat...
Stages of product life - Correct Answer Conceive Plan Develop Qualify Launch Deliver Retire Stages of the product development process prior to a product being availalable to customers: - Correct Answer Conceive Plan Develop Qualify Ansoff Expansion Grid - Correct Answer Market penetra...
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Add to cartStages of product life - Correct Answer Conceive Plan Develop Qualify Launch Deliver Retire Stages of the product development process prior to a product being availalable to customers: - Correct Answer Conceive Plan Develop Qualify Ansoff Expansion Grid - Correct Answer Market penetra...
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