Marketing i Study guides, Class notes & Summaries
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Advertising & Media Channels - Article Summary 2024 (MSC Marketing)
- Summary • 70 pages • 2024
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This document contains a summary of all the required readings for Advertising and Media Channels, a course part of MSc Marketing at VU Amsterdam. 
 
Do not get intimidated by the page count, I start every article on a new page for readability. So there are quite some white spaces :) I also included graphs and tables which can be skimmed.
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MSR Lecture Summary 2023
- Summary • 44 pages • 2023
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Lecture summary from the course Marketing Strategy Research. I took this course last year but made it up-to-date with this year's slides, so you're all good to go! It includes a practice exam with answers so you can prepare for your actual exam. Good luck!!
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MNM2615-Marketing In Africa Portfolio - Assignments 1, 2 & 3 - 1st semester 2022 (85%).
- Exam (elaborations) • 27 pages • 2022
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MNM2615-Marketing In Africa Portfolio - Assignments 1, 2 & 3 - 1st semester 2022 (85%). INTRODUCTION 
The world of E-Commerce is significantly pronounced in Africa than it is in other territories, 
and we are seeing a dramatic increase in the number of people accessing the internet and 
making payments via the internet and how the internet can be leveraged to target a brand’s 
3 
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Test Bank for Contemporary Marketing, 19th Edition by Louis E. Boone
- Exam (elaborations) • 637 pages • 2023
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Test Bank for Contemporary Marketing 19e 19th Edition by Louis E. Boone, David L. Kurtz. Full Chapters test bank are included - Chapter 1 to 18 
 
Part I: DESIGNING CUSTOMER-ORIENTED MARKETING STRATEGIES. 
1. Marketing: The Art and Science of Satisfying Customers. 
2. Strategic Planning in Contemporary Marketing. 
3. The Marketing Environment, Ethics, and Social Responsibility. 
4. E-Business: Managing the Customer Experience. 
5. Social Media: Living in the Connected World. 
Part II: UNDERSTAN...
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Test Bank For International Business: Competing in the Global Marketplace, 14th Edition All Chapters - 9781260387544
- Exam (elaborations) • 655 pages • 2023
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Test Bank For International Business: Competing in the Global Marketplace, 14th Edition All Chapters
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HRM3706 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024
- Exam (elaborations) • 17 pages • 2023
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HRM3706 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024 - DUE April 2024 ;100% TRUSTED workings, explanations and solutions. for assistance Whats-App....0.6.7..1.7.1..1.7.3.9 ............ Question text Nomsa feels her low performance rating is unfair as she was not aware of all the concerns and deadlines. During which stage can Nomsa raise her dissatisfaction? a. Performance contract b. Performance development c. Performance appraisal d. Monitoring and evaluation Clear my choice Question 2 Ans...
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Exam (elaborations) MNM2615 - Marketing In Africa (MNM2615)Assignment 1 Semester 2 Year 2022
- Exam (elaborations) • 15 pages • 2022
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Assignment 1 Semester 2 Year 2022
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Test Bank for E-Commerce 2023, 17th Edition by Kenneth C. Laudon
- Exam (elaborations) • 295 pages • 2023
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Test Bank for E-Commerce 2023: Business, Technology, Society, 17th edition 17e by Kenneth C. Laudon, Carol Guercio Traver. ISBN 2208 
 
Full Chapters test bank included 
 
PART I: INTRODUCTION TO E-COMMERCE 
The Revolution is Just Beginning 
E-commerce Business Models and Concepts 
PART II: TECHNOLOGY INFRASTRUCTURE FOR E-COMMERCE 
E-commerce Infrastructure: The Internet, the Web, and the Mobile Platform 
Building an E-commerce Presence: Websites, Mobile Sites, and Apps 
E-commerce Security and ...
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Global Marketing Innovation (E_IBA2_GMI) lecture notes and summary
- Class notes • 50 pages • 2023
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This document consists of lecture notes and summary of Global Marketing Innovation course (also known as Marketing in Emerging Economies previously) that is part of International Business Administration bachelor's program and elective emerging economies that is mandatory for second year students.
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DSC2605 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024 (225272) - DUE 12 April 2024
- Exam (elaborations) • 20 pages • 2024
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DSC2605 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024 (225272) - DUE 12 April 2024 ... 100 % TRUSTED workings, explanations and solutions. For assistance call or W.h.a.t.s.a.p.p us on +/ 2/ 5/ 4 /7 /7 /9 /5 /4 /0 /1 /3 /2 . 
 
Assignment 2 DSC2605/103/1/2024 
Part 1: Representation of LP models 
Question 1 [15] 
Consider the following mathematical programming model: 
Minimise z = −x 1 
− x 2 
− x 3 
subject to 
−x 2 + x 3 
≥ −1 
x3 
x 1 +x 2 + x 3 
≤ 0, 1 
x1 = x 3 − 3 
x2 − ...
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