Persuasieve Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Persuasieve? On this page you'll find 41 study documents about Persuasieve.
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Persuasive Communication - Summary of the slides 2018-2019
- Summary • 24 pages • 2018
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A brief summary of all slides from the lectures of Persuasive Communication 2018-2019
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Persuasive Communication Summary Book
- Summary • 38 pages • 2019
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Summary of the book for persuasive communication UvA Communication Science

Van der Pligt, J. & Vliek, M. (2017). The psychology of influence: Theory, research and practice.Routledge: London.
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Marketing Communication - PART B Understanding & Knowledge
- Summary • 13 pages • 2018
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Recap of all articles and chapters of the book that should be learned for the understanding and knowledge assignment part B for the course Marketing Communication (Master Persuasive Communication). The recap contains the following articles:

Belch, G. E., & Belch M. A. (2015). Chapter 4: Perspectives on consumer behaviour, pp 108-138.

Tversky, A., & Kahneman, D. (1981). The framing of decisions and the psychology of choice. Science, 211(4481), 453-458.

Wang, C.-L., Siu, N. Y. M., & Hui, A. S. ...
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Marketing Communication - PART D Understanding & Knowledge
- Summary • 16 pages • 2018
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Recap of all articles that should be learned for the understanding and knowledge assignment part D for the course Marketing Communication (Master Persuasive Communication). The recap contains the following articles:

Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRAs: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46.

Voorveld, H. A.M, van Noort, G., Muntinga, D. G., & Bronner, F. (2018). Engagement with social media...
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Health Communication - PART A Understanding & Knowledge
- Summary • 20 pages • 2018
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Samenvatting van alle artikelen die geleerd moeten worden voor het understanding & knowledge assignment part A voor het vak Health Communication (Master Persuasive Communication). De samenvatting bevat de volgende artikelen:

Witte, K., & Allen, M. (2000). A meta-analysis of fear appeals: Implications for effective public health campaigns. Health Education & Behaviour, 27(5), 591-615 [ONLY READ PAGES 591-595]

Tannenbaum, M. B., Hepler, J., Zimmerman, R., Saul, L., Jacobs, S., Wilson, K., & Alba...
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Health Communication - PART C Understanding & Knowledge
- Summary • 20 pages • 2018
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Samenvatting van alle artikelen die geleerd moeten worden voor het understanding & knowledge assignment part C voor het vak Health Communication (Master Persuasive Communication). De samenvatting bevat de volgende artikelen:

Graaf, A. D., Sanders, J., & Hoeken, H. (2016). Characteristics of narrative interventions and health effects: a review of the content, form, and context of narratives in health-related narrative persuasion research. Review of Communication Research, 4, 88-131

Moyer-Gusé,...
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Persuasive communication summary of
- Summary • 34 pages • 2017
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Available in package deal
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I had a 9 on average for the multiple choice tests, so I'm sure it will help you guys out as well! I also passed the exam with a 9.1 with this summary, which was the best grade of the entire bachelor.
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Persuasieve communicatie: aantekening mini-hoorcolleges (week 1 tot 6)
- Class notes • 28 pages • 2017
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Available in package deal
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Vertaling van de engels mini-hoorcolleges naar het Nederlands van week 1 tot 6 (Let op: studie jaar 2017 in de tussen tijd kan de uni de stof hebben aangepast)!
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Resume Persausive Communication (Samenvatting persuasieve communicatie)
- Summary • 22 pages • 2017
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Summaries of the book for the subject of persuasive communication. Chapters 1 through 10
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Samenvatting Psychology of influence (Engels)
- Summary • 45 pages • 2017
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This is a summary of the book Psychology of Influence, used for the course Persuasive Communication at the University of Amsterdam.
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