Customer Analytics

Tilburg University (UVT)

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Customer Analytics, Slides and Notes from ALL lectures + JIT Assignments
  • Customer Analytics, Slides and Notes from ALL lectures + JIT Assignments

  • Class notes • 84 pages • 2016
  • Slides and notes of ALL lectures (1-10) and the JIT Assignments with questions and answers for the course Customer Analytics.
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Summary Customer Analytics 2016
  • Summary Customer Analytics 2016

  • Summary • 118 pages • 2016
  • This is a summary of all the lectures, required chapters from the Blattberg book and the obligatory papers for the course Customer Analytics of the master Marketing Management.
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