Study guides, Class notes & Summaries

04-Anatomy-Upper-Limb-Brest-120Q

Dit is een tentamen samenvatting van het hele boek Modern Marketingmanagement van Gert-Jan Scheers, editie 2017. Een tentamen samenvatting is compacter dan een normale samenvatting. Geen blabla, maar alleen de belangrijkste kernpunten. Geschreven nov. 2023.

20-Surgical-Specialities-Oral-And-Maxillofacial-Surgery-17Q

02-Anatomy-Thorax-120Q

19-Surgical-Specialties-Neurosergery-19Q

01-Anatomy-Head-Neck-Spine-163Q

v16Th-April-2019-E

03.-Examinations-OSCE.pdf

Creating value for customers and building strong customer relationships - Correct Answer Marketing Sum of the tangible and intangible benefits and costs to them. Marketers can increase value of a customer offering by reducing price or increasing quality. - Correct Answer Value Apple, Nike, Geico, Budweiser, FedEx, Southwest - Correct Answer Great Marketing Companies Product, Price, Place, Promotion - Correct Answer Marketing Mix Consumers dislike the product and may even pay to a...

Marketing - Answer An organizational function and a set of processes for creating, communicating and delivering value to the customers and for managing customer relationships in ways that benefit the organization and its stakeholders. Marketing Management - Answer The art and science of choosing target markets and getting, keeping and growing customers through creating, delivering and communicating superior customer value. Things that are Marketed - Answer Goods, Persons, Events, Experi...