Webcare Study guides, Class notes & Summaries

Relevant information from the lectures and additional information from the articles (webcare 2018-2019)

Samenvatting van alle CSR artikelen in blok 1 van het studiejaar 2018/2019. Gesorteerd op thema zoals in de cursushandleiding staat. Achter de titels van de artikelen staat in het rood welke onderdelen die week behandeld zijn (Zoals "CSR domain" of "exam question").

Summary of all the articles and readings for the course 'Webcare'. In this summary, the articles are explained in-depth as addition to the summary of the lectures from the course. Hope it helps, goodluck!

Recap of all articles that should be learned for the understanding and knowledge assignment part D for the course Marketing Communication (Master Persuasive Communication). The recap contains the following articles: Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRAs: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46. Voorveld, H. A.M, van Noort, G., Muntinga, D. G., & Bronner, F. (2018). Engagement with social media...

This summary covers all the materials ( practice exam questions) that have been discussed during the lectures of Webcare (2018/2019).

Extensive summary of the compulsory literature, containing all articles and readings, for the course 'Webcare' (2018/2019).

Summary of the lectures from the course 'Webcare'. The little parts (authors) that are marked yellow were the compulsory readings for this course. In my other summary of the literature, these articles are explained in more depth. :-) Goodluck studying!

All recommended articles to read for the exam. Bullet point summary.

All theory from the lectures, study year 2018-2019.